Your brand can be described as the who, what, when and to where you plan on communicating and delivering on your brand messages. It communicates a promise to your customer about who you are and what you plan to do for them. Your brand is what will separate you from you competition.
Print materials stay in front of your customers for a longer period of time than than other advertising methods. They provide your brand with a feeling to help reinforce your message. Everyday we are given the ability to help show your clients who you are. We print to give your brand meaning.